fiction · young adult

So Yesterday by Scott Westerfeld

So Yesterday

Author: Scott Westerfeld (also wrote the Uglies trilogy [Extras], the Midnighters trilogy [The Secret Hour, Touching Darkness, and Blue Noon], and Leviathan)

Pages [paperback]: 240

Available Now!

Memorable Quote: Sometimes the facts in my head get bored and decide to take a walk in my mouth. Frequently this is a bad thing.

Favorite Character: Hunter


Hunter Braque, a New York City teenager who is paid by corporations to spot what is “cool,” combines his analytical skills with girlfriend Jen’s creative talents to find a missing person and thwart a conspiracy directed at the heart of consumer culture.


I love Scott Westerfeld! His books are so unique and well thought out. I haven’t been disappointed yet, and this was no exception. I’ve been waiting for a while to pick this book up, and it’s weird that I learned about “cool hunting” in school last week, right about the same time I started to read this.

Hunter is paid to research what is “cool” for teenagers. He discovers trends before they even happen, taking pictures of a person’s clothes, shoes, or even hairstyle-whatever can be made into money. Hunter’s never thought might about this culture he lives in. But what if someone was doing something to change everything?

This novel is great, but also makes a great point: We rely too much on products and advertising, constantly exposed to companies that are clamoring for whatever money we’re willing to spend. Manipulating millions into thinking they need something that’s “cool”-that’s what this culture is about.

Hunter and Jen, while are unique characters. Hunter surrounds himself with cool because he’s afraid of being uncool, just like Jen. She’s an Innovator; he’s a cool hunter.

The ending left a little to be desired. It just seemed to fall off, with no real promise of what would happen. It’s left up to the reader to interpret.

So Yesterday by Scott Westerfeld gets 5/5 stars.

3 thoughts on “So Yesterday by Scott Westerfeld

  1. I love Westerfeld, too! Always a new voice, never a dull moment in ANY of his work… have you noticed how well-crafted his social critiques aim straight at current concerns? He’s a visionary!

    Oh, I highly recommend Behemoth – if you liked Leviathan, you will LOVE its sequel 🙂


    1. Yay! I was hoping the sequel wouldn’t disappoint, and now I’m crazy excited! 😀
      I love how every plot, while still enjoyable taken at face value, plainly points out what’s wrong with the world today. And leaves the reader to decide what to do about it.


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